Rev-a-Shelf — Adobe Commerce Migration
We migrated Rev-a-Shelf to Adobe Commerce with deep CRM, ERP, and PIM integrations — delivering a 5.4X improvement in conversion rate and reducing product returns by 20%.
5.4X
Conversion Rate Improvement
20%
Reduction in Returns
The Challenge
Rev-a-Shelf is a premium home storage and organization brand known for their high-quality cabinet organizers and drawer systems. Their existing eCommerce platform was limiting their ability to scale — making it difficult to manage complex product configurations, integrate with their ERP and CRM systems, and deliver personalized customer experiences. They chose Adobe Commerce as their new platform and trusted our team to execute the migration.
What We Did
We executed a full migration from their legacy platform to Adobe Commerce Cloud, preserving all historical order and customer data. The platform was integrated with Salesforce CRM for customer lifecycle management, Epicor ERP for inventory and order sync, Salsify PIM for product information enrichment, and PayPal plus Chase Payment for flexible checkout options. All integrations were built through Jitterbit middleware to ensure reliable, real-time data exchange.
"The upgraded platform transformed the client's digital commerce capabilities. Architects, contractors, and retail customers can now request tailored quotes directly on the site. The Salsify integration made product catalog management significantly faster, and the overall impact was a remarkable 5.4X conversion rate improvement alongside a 20% reduction in product returns."
Key Features Delivered
The capabilities that drove measurable results for the client
Seamless Customer Journey: Custom order filters and tailored product discovery tools built on Adobe Commerce enhanced the shopping experience for both retail and professional buyers.
Tailored Price Quote Requests: Architects, interior designers, and contractors can submit bulk quote requests directly through the site — streamlining the sales process for high-value orders.
Salsify PIM Integration: Product information is managed centrally in Salsify and automatically synced to the storefront — ensuring every listing has rich, accurate, and up-to-date content.
5.4X Conversion Rate Growth: Through optimized checkout flows, improved product pages, and better personalization, conversions accelerated more than five times vs. the legacy platform.
Technology Stack
The tools and platforms that powered this solution
Salesforce
PayPal
Adobe Commerce Cloud
Salsify
Chase Payment
Epicor
JitterbitResults That Speak
Measurable impact delivered for the client
5.4X
Conversion Rate Improvement
20%
Reduction in Returns